Indian cricket idol Sachin Tendulkar unveiled his latest endeavour 100MB, a new fan engagement mobile app. The mobile app is the one stop destination to all things related to the master blaster. 100MB is a unique mobile application, a Cricket destination that caters to tens of millions of fans across the globe. Dedicated to delivering the best of everything Cricket, this app aggregates a variety of multi-format content that features celebrity Cricket superstars. Envisioned by the Master Blaster himself, Sachin Tendulkar, 100MB is a Joint Venture between SRT10 Sports and JetSynthesys Pvt. Ltd.
MB in 100MB stands for Master Blaster, the name given to the legend of Indian Cricket for his record-breaking career.
Speaking on the occasion, Sachin said, “Many of you and my friends have asked me what are you going to do in your second innings of life. The first innings went on for 24 years. There are number of things which I am involved in, but something which I am looking forward to starting soon, in fact now, is the digital innings.
“It will allow me to get closer to my fans. My journey started as a 10-year-old who saw India win the World Cup in 1983, so in my song, what I have tried to do is thank all those cricketers who have helped me realise my dream, six World Cups that I have been,” he added.
— sachin tendulkar (@sachin_rt) March 30, 2017
The features of the app includes live interaction with Sachin and other superstars, personalized cricket from all over the world, post to multiple social channels in a single click, live match scores and schedules, verified cricket stories, Participate in fun activities and earn runs which can be redeemed for awesome rewards using JetExchange.
To summarize – Sachin App is a Digital Destination for Sachin, Cricket and Social.
As part of the launch, Sachin has sung a song, along with singer Sonu Nigam and the song has already been seen by over 4 million viewers on YouTube.
So what do you think about master blasters new digital journey. Do you want to get up close and personal with the master blaster. Then download the app and post your comments below on your experience with the app.