Quikr, India’s No. 1 cross category classifieds business, has acquired realtycompass, a real-estate analytics platform which helps end consumers and investors in the decision-making process by providing builder ratings & detailed project analysis. Founded by Nimesh Bhandari, Sankara Srinivasan and Alok Mishra in 2013, realtycompass will now be a part of QuikrHomes.
Talking about another strategic investment in Real Estate Pranay Chulet, Founder and CEO, Quikr said, “Real Estate is a key category for us. We have been keenly developing some innovations that have the potential to reshape the market landscape and the acquisition of realtycompass will help us bring more such solutions to our users. We welcome the realtycompass team to the Quikr family.”
Ratings and user recommendations on realtycompass platform are derived from 100+ data points about the projects and builders.
“We see immense value in realtycompass’s offerings that brings two-fold benefits. It addresses the needs of the evolved home buyers and investors who seek better decision-making tools and it also complements our offerings to consumers as we continue to build an all-inclusive real-estate marketplace with QuikrHomes,” said Manish Sinha, Head of QuikrHomes.
Quikr will continue to invest and develop the realtycompass platform by adding project approvals, social sentiment analysis and user credit score among others.
Nimesh Bhandari, CEO, realtycompass said, “Our team has created a world-class product and combined with the reach of the Quikr platform we aim to bring transparency across the real-estate market. We will continue to operate as a stand-alone portal and will focus on building real estate analytics products for both consumers and builders.”
This is Quikr’s second acquisition in the real-estate space as it seeks to strengthen its related vertical, QuikrHomes. It recently made an investment towards an acquisition of Indian Realty Exchange (IRX), a mobile-first aggregator of real estate agents in a move to step up long-term engagement with the broker community. Quikr has also made an investment in A N Virtual World Tech Ltd, the company that runs hyper-local search engine providing 360-degree street views under WoNoBo.com, part-owned by Indian geo-spatial technology company Genesys International Corp.
QuikrHomes, currently connects customers from over 1000 cities and towns across India and it helps conclude 2 lakh plus transactions per month.
Quikr is India’s leading cross-category classifieds platform that is used by over 30 million unique users a month. It is present in 1000 cities in India and operates in over 10 categories that include mobile phones, household goods, cars, real estate, jobs, services and education. Quikr operates across desktop, laptop and mobile phones, and allows consumers as well as small businesses to sell, buy, rent and find things across its multiple categories with great ease. Quikr’s investors include Warburg Pincus, Kinnevik, Tiger Global Management, Matrix Partners India, Norwest Venture Partners, Nokia Growth Partners, Steadview Capital, Omidyar Network, Ebay Inc.
RealtyCompass is India’s first New Projects Analytics platform which lets consumer Search, Compare & Research all the new projects in the city. It has a comprehensive listing of 15000 projects in 8 cities with 100+ data points for every project. It’s personalized recommendations helps the user find his home in shortest possible time and avoids the hassle of running from pillar to post for searching his home.