2018 gave birth to several tech products. At the same time, many popular tech products closed its shop as well.
No tech product is here to exist forever. Maybe tomorrow, some other product will take over and eventually win the customers confidence. Except a few, who could survive the change.
For example, Yahoo!, Hotmail, AOL etc. failed to live up to the changing trends and eventually shut their shops or taken over by biggies.
2018 was no different. Many popular tech products decided to shut down after they failed to grow as expected.
Here is the list of 8 tech products that were shut down in 2018!
Founded in 2008, the social media influence platform Klout decided to shut down on May 25, 2018. Klout provided the users with a Klout score, which was a measure of their social media influence. Lithium Technologies bought Klout for $200 million in 2014. In May 2018, Lithium CEO Pete Hess announced the shutdown, saying: “The Klout acquisition provided Lithium with valuable artificial intelligence (AI) and machine learning capabilities, but Klout as a standalone service is not aligned with our long-term strategy.”
StumbleUpon started in 2001 was a discovery and advertisement engine that pushed the recommends of web content to its users. Its features allowed users to discover and rate Web pages, photos, and videos that are personalized to their tastes and interests using peer-sourcing, social-networking, and advertising (sponsored pages) principles. The service shut down in June 2018. The founders said they are creating a new platform called Mix.
Mix.com is a curated platform that helps users to discover content across the web.
3. Yahoo Messenger
Started in 1998, the Instant messaging service of Yahoo, Yahoo messenger was once the poster boy of instant messaging. Who can forget the “ASL” (abbreviation for age, sex, location) that users used to ask the strangers whom they meet through the platform.
Yahoo did not provide a reason for shut down, but the users were redirected to a new service called Squirrel, a group chat app. But Squirrel was rebranded again to Yahoo Together and the new Together app is available for both Android and iPhone.
Once upon a time, Path (started in 2010) was a strong competitor to Facebook with more than 50 million subscribers. But eventually, due to concerns over security, Path’s subscriber base declined drastically. They sold the company to Korea’s Kakao. Kakao bought Path because it had a strong user base in Indonesia and was hoping to replicate the same in South East Asia. But plans did not work out and Kakao decided to shut down Path in last October.
It is with deep regret to announce that Path service will be discontinued. It has been a long journey and we sincerely thank each one of you for your years of love and support Path.
Please visit here https://t.co/2MFh5A7C23 for more details. pic.twitter.com/rczKgx6ooW
— Path (@path) September 17, 2018
5. Google Allo
Smart messaging app, Google Allo was created to compete with WhatsApp. But shut shop within 2 years. Started in 2016, Google cited its growing investment in its new Messages product as the main reason for shutting down Allo.
Allo will continue to work through March 2019.
6. Google +
Google’s social network, started in 2010, due to low engagement and recent bugs that exposed the personal profile data of over 50 million users forced Google to shut down Google +. Google will shut down its social networking service in April 2019.
The company disclosed software design flaws that potentially allowed outside developers access to personal information of millions of users.
7. Google Inbox
The app founded in 2014, could not really take off as Google anticipated. The company has announced that it will shut down the Inbox service by March 2019. Google launched the app as an experimental platform to test new features. However, the company did not reveal the exact reason why it is shutting down the service.
8. Google URL shortener
goo.gl, was one of the most used tools by any marketer to shorten the lengthy URL for their websites or blog posts. However, Google URL Shortener was shut down in March 2018. Google has recommended its users to adopt app-centric Firebase Dynamic Links (FDL) or alternative services like Bitly.
“To refocus our efforts, we’re turning down support for goo.gl over the coming weeks and replacing it with Firebase Dynamic Links (FDL). FDLs are smart URLs that allow you to send existing and potential users to any location within an iOS, Android or web app. We’re excited to grow and improve the product going forward. While most features of goo.gl will eventually sunset, all existing links will continue to redirect to the intended destination.”
One popular app which we did not mention deliberately in the above list is musical.ly. Since musical.ly is not shutting down, it was acquired by Tik Tok. On November 9, 2017, the Wall Street Journal reported that musical.ly Inc had been sold to Bytedance Technology Co., which operates the program Toutiao, for as much as US $1 billion. On August 2, 2018, Bytedance consolidated the user accounts of musical.ly and TikTok, merging the two apps into one and keeping the title TikTok.