Marketing Stories Archive

Google introduces Hindi ads on its Display Network

As a part of Google’s efforts to localize the content and web, they introduced Hindi Ads on its display network. Simply Adwords now supports Hindi and you can see Hindi ads on your browser now. Starting today, you’ll be able to advertise to India’s booming

Xiaomi confirms ban in India

Chinese mobile company Xiaomi has confirmed that they are suspending the sales of Xiaomi Smartphones and Tablets in India until further notice. In an open letter to Indian consumers, Xiaomi VP Hugo Barra posted in Facebook that the company is suspending sales in India due to

YouTube goes offline in India!

Now watch your favorite YouTube videos offline. Yes, you heard it right! YouTube goes offline for its customers in India. You can watch videos on YouTube even if you are not connected to WiFi or mobile internet network. This is a new feature in

Google Play – Best Apps of 2014

Google says these are the best android apps of 2014. Productivity Wunderlist: To-Do List & Tasks SwiftKey Keyboard + Emoji IFTTT Sunrise Calendar Mailbox Todoist: To-Do List, Task List ( OFFTIME ) – Life Unplugged Rundavoo Education TED Lumosity Child Mode & Time Education

Kerala Blog Express ‘Season 2’

15 days, 27 bloggers, 14 countries, 7800+ tweets, 210+ blog posts and countless followers. Kerala Blog Express made it big last year and is back with KBE Season 2. Kerala Tourism is known for its innovative campaigns and is regarded as the best tourism

A Quest for safer and cleaner India! #ToiletForBabli

The Prime Minister, Shri. Narendra Modi’s vision of Swachh Bharat has raised a national level awareness of the importance of having a safer and cleaner environment around us. Swachh Bharat is a national level campaign covering 4041 statutory towns to clean the streets, roads

This is one of the best Diwali Ads #GharWaliDiwali

It was one Diwali holiday trip that made the way to create one of the best startups in India, Redbus. Phanindra Sama, the founder of Redbus got the inspiration to build Redbus during a Diwali holiday trip to his hometown. Diwali is always special

Google launches Android 5.0 Lollipop

Google launched their latest Android 5.0 Lollipop yesterday. Lollipop is the most ambitious Android release for Google till date with over 5000 new API’s for developers. Lollipop is designed to be flexible, to work on all the devices and to be customized the way

Android 5.0 Lollipop Coming to Moto X, Moto G and Moto E Soon

Motorola has officially announced that all Moto Phones running on Android will be upgraded to Android 5.0 Lollipop soon. The latest Android L was announced by Google yesterday along with a new Nexus Phone and Tablet. Google will soon roll out the new updates

Follow Indian Super League on Twitter!

8 teams, 212 players, 61 matches and 10 weeks of football action. Thats Indian Super League for you! The ISL season 1 has started yesterday with a blistering opening ceremony which featured the club owners like the cricket legend Sachin, Sourav Ganguly, actors John

eCommerce War – How Snapdeal and Amazon responded to Flipkart #Bigbillionday

On Monday, the Oct 6th Indians wake up to the news of yet another interesting eCommerce war between the major players of Indian eCommerce industry. Flipkart has earlier announced that their big billion day campaign is on Oct 6th through various social media campaigns, contests

Flipkart Big Billion Day! #BigBillionDay

India’s largest eCommerce store Flipkart announced Big Billion Day campaign. Something big is coming your way… mark October 6th for #BigBillionDay! is the message given out by the eCommerce major. As part of the campaign, Flipkart released its first video based on the campaign. As far

PM launches Make In India campaign

The Prime Minister Narendra Modi today launched the Make In India campaign at Vigyan Bhawan in New Delhi. Make in India is an initiative of PM Narendra Modi to attract investors and companies, both foreign and local to start business in India thereby creating

Nescafe strikes gold with their new ad! #ItAllStarts

The new Nescafe ad is one of my favorite ads recently. The ad very carefully, gracefully handled a sensitive and tough issue of stuttering. Most of us try to skip ads while browsing videos on YouTube. But probably this ad makes you to skip the video for

Buy Now from Twitter!

Last week the micro blogging site Twitter announced that they are testing out a new feature that enable the users to discover and buy products from Twitter. However the option is available only to few selected users at present and will be growing over

Twitter released it’s Activity Analytics Dashboard to all users

Now you can measure and boost your impact on Twitter. All by yourself. Twitter has released its activity analytics dashboard to all the users. Earlier analytics was available only to the users who run ads on Twitter. The new activity analytics dashboard will help

Google Authorship is dead!

Recently I have noticed the change in Google searches related to authorship. In a Google plus post, Google Webmaster Trends Analyst John Mueller said that the company decided to discontinue the authorship project. I’ve been involved since we first started testing authorship markup and displaying it in

Kerala Tourism Facebook Page Crosses 1 Million Likes!

Yet another feather on the cap for one of the best tourism departments in India, Kerala Tourism has crossed 1 million likes on its Facebook page. They are the first tourism department in India to cross 1 million fan base on its social media

IRCTC shopping derailed?

The much hyped IRCTC shopping site has stopped working for the last few days. When you access the site, it displays a banner saying that the site is under maintenance and for queries related to booking, cancellations customer is requested to contact at their customer support. I

The Mobile War – Samsung is the new Nokia!

Samsung is the new Nokia. Yes, its true! According to the latest report by Counterpoint, Micromax has taken the lead in Indian mobile industry beating Samsung for the first time. In Q1, Micromax had 16.6 % market share of Indian mobile industry followed by