Marketing Stories Archive

Blog Chatter – March 11, 2014

So every Tuesday Richa Singh organizes a twitter chat on blogs and blogging under the hashtag #blogchatter. One hour of interaction gives you insightful, refreshing views from various bloggers on interesting questions asked by the moderator. This week, Richa had six questions ready for

Women Power in Business

A capable, intelligent, and virtuous woman—who is she, who can find her? She is far more precious than jewels and her value is far above rubies or pearls (proverb). True, women today are much more empowered and the world business is on the search for talented women business leaders. Today

Forbes publish the richest list – Does Aam Aadmi really cares about the list?

Forbes published the annual rich list led by Microsoft founder Bill Gates (worlds richest man) with a yearly growth in his personal fortune of $9 billion and a total net worth of $76 billion. Mukesh Ambani leads the India pack with a net worth of $18.6

The best selfie ever taken!

A selfie is a type of self-portrait photograph, typically taken with a hand-held digital camera or camera phone. Selfies are often associated with social networking. They are often casual, are typically taken either with a camera held at arm’s length or in a mirror, and typically include either only the photographer or

HTC Desire 501 dual sim

According to Gartner, India is the world’s fastest growing Smartphone market. Smartphone sales in India increased by 166.8%. It also revealed that worldwide, smartphones sales now account for 53.6% of overall mobile phone sales in 2013, exceeding annual sales of feature phones for the first time.

What are the top qualities of a blogger?

  It’s not an easy job to be a blogger. Most of you bloggers out there might agree with me. You could taste the bitterness once you start writing regularly and once you start finding that readers are interested in your blog. Once you

Shopping is no longer a weekend experience!

Shopping is no longer a weekend experience! We no longer go to fixed shopping destinations. Nobody wants to shop at malls. Online shopping experience is making a shift day by day. Earlier people used to  shop from a single store, but the times has

The smartphone BOOM in India (2014)

  Reblogged from Mukund Mohan’s BestEngagingCommunities. Worldwide there are over 7 Billion people. The total number of mobile connections (active) worldwide in 2013 was 6.2 Billion. In 2014 that number will reach 7.3 Billion. There will be more mobile phone connections than people in

Online Shopping Search Trends Report 2013, India’s #1 search and comparison site for shoppers, released its annual Online Shopping Search Trends Report 2013. The report analyses the key consumer online shopping search trends in 2013 based on customer searches on So this won’t be applicable to all the

Who are your customers?

    Reblogged from Seth Godin’s blog Answering, “anyone who pays us money,” is a cop out. Almost as bad is describing your customers by demographics. It’s only a little interesting to know that they are, on average, 32 year old, white, male, lacrosse

Customers are Value Maximizers

    Consumers are more educated and informed than ever, and they have the tools to verify companies’ claims and seek out superior alternatives. Customers are value Maximizers. They estimate which offer will deliver the most perceived value and act on it. Buyers will

Indian general elections 2014 and social mobile apps

    How would you Inspire and Mobilize India’s youth to Vote in the Indian General Elections 2014 using social mobile apps? The presentation showcases the power of youth and their use of smartphones and how the politicians can leverage the use of smartphones

Google Trends 2013 – What did India search for in 2013?

Google has released the Google Trends (Google Zeitgeist 2013) for the year gone by. People in India searched for IRCTC and CricInfo the most followed by Flipkart and PNR status.

What to expect in 2014?

    Wishing you all a Merry Christmas and a wonderful New Year. Lets hope that the year 2014 will be the year of change – year which might see Indian politics giving way to new Parties, social media playing a much bigger role,

Social Mobile Apps and Politics

    How would you inspire and mobilize India’s youth to vote in the Indian General Elections 2014 using social mobile apps?

Indians talked about Modi, Sachin in 2013

    A look back at the people, moments and places around the world that mattered most on Facebook in 2013. Facebook measured how many Facebook posts in 2013 mentioned a specific topic and then ranked those topics based on the overall number of mentions

Google’s Online Shopping Festival GOSF2013 is back and its big!

    Google’s Online Shopping Festival GOSF2013 is back and its big this time. GOSF started last year with a 24 hour format which has been extended to a 3 day festival this time around. Starting on 11th Dec 2013 and ending on 13th

Brick and Mortar to eCommerce store – Replicating Customer Experience

    This article has been republished from DiscountPandit blog . Taking your store online? Here are 5 learnings from your brick and mortar store that you should take forward. What store layout is to offline, navigation is to online! How many times have we seen customers

Salesforce1 Mobile App

As expected Salesforce on their dream event ‘Dreamforce 2013’ kicked off with the introduction of their smart app ‘Salesforce1‘, a new social, mobile and cloud customer platform for everyone. Leap ahead with the revolutionary customer platform is the motto of Salesforce and they are

Sachin Tendulkar Retirement Speech

Here is the full text of Sachin’s speech at Wankhade Stadium: First published on IndiaTV News “Friends please settle down, I’ll get more emotional! It’s hard to believe my wonderful journey is coming to an end. I’ve a list of names to thank. The first